ABOUT US
Discover the world
behind the color.
Who we are, what we’ve built, and where we’re going, the full story of COCORY.
WHO WE ARE
COCORY was established to promote the use and significance of color in everyday life. As a master of color who enhances both the inner and outer beauty of individuals, COCORY serves as a communicator helping convey the value of corporate culture and products more effectively.
We go beyond aesthetic expression, our goal is to deliver scientifically grounded and strategically structured color systems that serve both individuals and organizations.
Color is a vital medium that connects people and industries.
By building a comprehensive big data system based on color, COCORY integrates with fashion, beauty, product design, interior design, and psychology.
Through this, COCORY strives to become a trusted partner that enhances quality of life for individuals and strengthens brand value for businesses.
"Color is the bridge between who you are and how the world sees you."
— Kim Yeong, CEO · COCORY Color Research Institute
COCORY 2030 VISION
Three strategic pillars guide COCORY’s path toward becoming the global standard for K-Color intelligence.
Color for Everyone
Establishing a foundation for sustainable management through the democratization of color.
Data-Driven Color Intelligence
Building a big data-based AI color system.
Global Standard of K-Color
Leading the K-Color global brand in education and curating.
Intellectual Property Rights
COCORY’s innovations are protected by an extensive portfolio of intellectual property rights across Korea and the United States.
Key Patents
2013 – 2025 OUR TIMELINE
Over a decade of building the science and practice of personal color.
From a single coaching concept to a global color intelligence platform.
TAP A YEAR TO SEE MORE
- Global brand color analysis system development in progress
- COCORY Color Curating App & Balance App launch
- VVIP consulting & color education in UAE, UK, Indonesia, Philippines, Thailand, Mongolia, Vietnam, Malaysia
- K-Color promotion trips to Las Vegas and Jakarta
- COCORY Gangnam & Myeongdong branches open
- Personal Balance Design patent registered · COCORY Balance Design trademark registered
- AICI certification: COCORY Color Curator qualification program launched
- IBRD International Beauty Competition: Personal Color Makeup category launched
- COCORY Cosmetics launched
- Personal Balance Design patent filed (10-2024-0072920)
- Voice Color Analysis Device patent filed (10-2024-0072921)
- Makeup Candy Color design filed (30-2024-0026258)
- Golban Kit, Face Guide, TonePicker & COCOA designs and trademarks registered
- COCORY Hongdae branch open · COCORYan Seongsu Studio partnership
- Tone app strengthened with 400,000+ data points from 75 countries
- COCORY Color & Balance system globalized
- Cosmetic recommendation patent registered — melanin & hemoglobin indices (10-2396376)
- COCORYan national education center 1st franchise signed
- Portable tone-measuring TonePicker prototype developed
- Color-dedicated app COCORY Kiosk launched
- COCORY relocated to Yeonhui-dong building
- Portable color-measuring device 'TonePicker' developed
- Technology Excellence Company T4 certification · ISO 9001:2015 certified
- SME Smart Service & Data Voucher support projects selected
- Personal color app 'TonePic' developed
- Database construction device & method patent registered (10-1785174)
- Color psychology-based personal color coaching system patent registered (10-2090370)
- Cosmetic recommendation based on melanin/hemoglobin indices patent filed (10-2020-0088307)
- Nail personal color kit design registered (30-1080827)
- Data Voucher processing support & MSIT certified research company registered
- COCORYan Qingdao, China branch opened
- COCORY Color System (CCCS) developed — 20 colors / 21 tones
- Personal color application development government support project selected
- COCORY Color Research Institute, Inc. established
- COCORY trademark registered (40-2018-0047940)
- Makeup color kit design registered · Hair color kit registered
- Nail & fragrance color image scale developed
- COCORY Color Curating System (CCCS) developed
- Makeup color kit / hair color kit developed
- Color psychology-based personal color coaching patent filed (10-2017-0160648)
- Personal color SW 'Tone Menu' copyright registered (C-2017-017375-2)
- Wedding personal color system development consulting
- Voice color, makeup base color & COCORY color psychology systems developed
- Lip Bar developed · Cube-based personal color skin tone education
- 2013 — COCORY founded (Color & Coaching Story)
- 2014 — COCORY Personal Color System developed
- KS color system-based draping fabric 151 / 201 colors developed
- Color psychology (personality color) program integrated
- Personal color 4-season skin kit developed
- 2015 — Color psychology diagnosis copyright registered (C-2015-006812)
- Communication color coaching qualification program developed
- Cube step first introduced to Personal Color system
Organizational Structure
COCORY operates through two executive arms, COO and CSO,
overseeing centers that span research, education, technology, and global operations.
